There is an ache inside of you just wanting to come out, right? You know you were meant for something more than what you are doing. Or, you have decided to follow that passion that has been burning inside for a while and you can just feel that you are on the verge of making it happen.
Are you there? Do you have a plan? The next three things to consider will open your vision and allow you to live your passion. Where there is a plan there is a method to achieve it. This 3-step process will allow you to create your business vision.
Get a clear image in your mind of where you want your business to go. Give yourself some time to sit with this idea. Take a journal and start to write down the biggest dream you have for your business. Don’t get into the how, what, where, when. Allow yourself to write down how far you want to take your business. Write down what inspired you about this business idea. Why is it the thing you should do?
For me it is about seeing the long-term vision. I want to create get-a-way retreats. That is the dream. I see the coffee country of Colombia as the backdrop for my Connecting Faith & Business retreats. What is your dream?
Next, consider how you want the world to view your business. What type of reputation do you want to have in the marketplace? What is its place and how will it affect others? Write this down in your journal also. Add details about how you will get there. This is a little more in in depth than just dreaming. In your details include finances, service, growth, sustainability, etc. Remember, this is still a general view (don’t get too detailed).
Again, I see the steps as starting here in the USA with overnight and weekend retreats. I need to develop programs that women want to be involved with that have meaning for them as they pursue their entrepreneurial dreams. I want to take these retreats all over the United States to be the get-a-way Faith & Business Retreat.
Then, think about what your business does, and imagine what your business would look like if it became the best possible version of itself. Take the best portions of your dream and view to create a clear and concise statement. It should describe the best outcome for your business and be realistic. It should use language that builds a picture in other’s minds. Make the statement powerful, full of passion and memorable.
My statement includes creating a picture of retreats that give the participants direction and purpose for their calling. The perfect picture of my business would be that they would leave a retreat knowing how they uniquely connect to God and how they are equipped to complete the purpose God has for them in the Marketplace.
Here are some examples to ignite your thoughts about creating a Vision Statement:
- ‘There will be a personal computer on every desk running Microsoft software.’ (Microsoft’s original vision statement)
- ‘Our vision is to be earth’s most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.’ (Amazon.com)
- ‘To build a community of coffee lovers in Brisbane, by serving the best coffee at the best possible prices.’ (local café)
- ‘Our salon will change the way you think about a haircut, and leave you glowing both inside and out.’ (local hairdresser)
Once created, this Vision Statement becomes a tool for you to measure your progress and success. By carefully crafting it, it becomes the filter you can use to make key business decisions. Since it represents the heart and soul of your business you are able to know if the next move is a good one or not by assessing it from the viewpoint of your vision.
God is calling you to live your purpose. He created you just for this time in history to fulfill His mission for your life. That business vision you have in your mind is good and worth exploring. He has uniquely given you all you need to complete the vision.
Let’s work together to discover HOW He has equipped you through your personality, strengths, values, expertise, talents, experiences, and Spiritual gifts to realize the vision He put in your heart and that is pushing to get out.
Connect with me to find out more about the Calling Clarity Course designed to move your business to the next level.
Janet Stephenson says
I have sensed that my original vision was too timid… too limited in its scope. So, I followed your suggestion today and took time out to write whatever came to my imagination after I prayed for a fresh vision. I also didn’t entertain “how” it would all come to be. Wow! That’s powerful!
So now I’m in the phase of writing out HOW I want others to see my business.
And My vision statement to follow…
I do know that what is “up-leveling” is… BOLDNESS. I’m all too familiar with the “pregnancy” process and have felt the “anticipation and angst of a first time parent” for a while (Will I know how to do this? Am I doing this right? What if I screw up? etc.).
Deneen Troupe-Buitrago says
This is Fabulous! I love when God shows up and gives you just what you need to move forward. Remember, it is all in trusting Him with the next step.
Make the statement powerful, full of passion and memorable. I love this advice. It is so important. Thank you for remembering it.